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Actualités " Research"

EMLV / Archive by category "Research"






How Can Social Media Help Businesses To Do Open Innovation
22 Nov 2022 /
By Carmina Marcarian /
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How can companies unlock the potential of social media for innovation? A recent study published in the Journal of Product Innovation Management, a leading high-ranking international publication, explores a number of social media-enabled strategies for open innovation and provides new insights into driving ideas and inspiration for businesses. One of the paper’s co-authors is Emmanuel […]


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What is Shareholder Engagement?
15 Nov 2022 /
By Carmina Marcarian /
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How can shareholders help the companies they invest in to continuously improve their ESG performance? This is the challenge of the engagement between firms and shareholders: exercising proper and effective oversight over company decision-making. But how does it work? In an explanatory video published by FNEGE Médias, Irene Beccarini, assistant professor at EMLV, and a […]


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Does the Business Roundtable really open the door to CSR? Evidence from Shawn Pope
25 Oct 2022 /
By Carmina Marcarian /
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In 2019,  the Business Roundtable made a historical decision to repurpose American and multinational companies’ strategies to benefit all stakeholders: customers, employees, suppliers, communities, and shareholders. About 200 chief executives released a statement regarding the Purpose of a Corporation:  to build long-term value by investing in their employees and communities. Do they practice what they […]


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Charles DeGrazia’s Contribution on Independent Inventors’ Patents Receives 2022 AOM Best Paper Award
11 Oct 2022 /
By Carmina Marcarian /
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EMLV Business School researcher Charles de Grazia won the Academy of Management (AOM) Best Paper Award for the Technology and Management Division at the 2022 annual meeting in Seattle. The evidence presented in his study helps policymakers and stakeholders better understand the relationship between intellectual property and inventor outcomes, especially for an influential yet understudied […]


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Why Is It Important? Impression Management Is The Key to Successful Social Interactions
30 Aug 2022 /
By Carmina Marcarian /
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Have you heard of the “red sneaker effect”? Many researchers agree that individuals who stand out from the crowd by adopting unconventional outfits, for example, are considered to have a higher “status” than others. This phenomenon is called “impression management,” a key ingredient of social success. Why should we care about the image we project […]


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A New Research Perspective to CRM Models for Long-Term Marketing
21 Jun 2022 /
By Carmina Marcarian /
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Professor Shameek Sinha discusses his research on a new customer portfolio management model that relates a company’s marketing to its long-term survival. In a video abstract published by FNEGE – the French Foundation for Management Education, Shameek Sinha, co-author of the study, shows how long-term viable models can improve companies’ survival through balancing companies’ customer […]


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Faculty Insights: How Davos Man Made Room for Inclusion at the World Economic Forum
31 May 2022 /
By Carmina Marcarian /
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Who is “Davos man” today? In a London School of Economics Business Review op-ed, Professor Shawn Pope and co-author Patricia Bromley of Standford University discuss their research on how the World Economic Forum’s narrative evolved to shift its focus from globalization and growth-related themes to social and environmental challenges. Shawn Pope is an assistant professor […]


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Sabrine Ayed Wins Best PhD Thesis Award 2021 at ANACOFI
08 Mar 2022 /
By Carmina Marcarian /
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Assistant Professor Sabrine Ayed has received 2021 Best Ph.D. Thesis Award from ANACOFI, the leading French representative association for IFAs. Her work focuses on the relationship between Corporate Social Responsibility and Market Efficiency. Sabrine Ayed is an Assistant Professor of Finance at EMLV and a member of the Finance Group at De Vinci Research Center. […]


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Business & Management Research: Two New EMLV Articles Published in FT50 Journals
02 Nov 2021 /
By Carmina Marcarian /
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Two EMLV researchers, Eren Akkan et Charles deGrazia, have recently published in A* journals “Human Ressources Management” and “Research Policy”, included in the Financial Times 50 (FT50) Ranking List. These papers explore key effects on global work and patent examination at USPTO.


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Business Research on Non-Alcoholic Wine: What Is The Point and For Whom?
14 Sep 2021 /
By Carmina Marcarian /
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Is alcohol-free wine actually wine? This question continues to be the subject of numerous debates and controversies among consumers and EU lawmakers. Some researchers have even found that alcohol-free wine has significant health benefits. In an article first published on The Conversation France, Insaf Khelladi, associate professor at EMLV, and head of the Business Group […]


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Europe & Transatlantic Relations in an Era of Great Power Competition
06 Jul 2021 /
By Carmina Marcarian /
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Bastien Nivet, head of undergraduate Grande Ecole Programme at EMLV, took part in an IRSEM workshop. Various faculty members, researchers, and historians worldwide provided their perspectives on “Transatlantic Relations in an Era of Renewed Great Power Competition”. The French Military School Strategic Research Institute, known by its French acronym IRSEM is a governmental strategic research organization at […]


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Customer Portfolio Management : EMLV’s Shameek Sinha interviewed by Forbes
04 May 2021 /
By Carmina Marcarian /
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The EMLV Professor Shameek Sinha was recently interviewed by Forbes magazine on his recent research on a new approach that could replace the old CRM models. The new Customer Portfolio Management (CPM) model can revolutionize the long-term companies’ marketing tactics and improve their survival. Shameek Sinha is a researcher and a marketing professor at EMLV […]


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