MSc Digital Business Analytics

EMLV / Programmes / MSc Digital Business Analytics


MSc Digital Business Analytics

Optimize your World with the Power of Digital Business

Study in Paris and experience one of the most advanced startup ecosystems and business hubs in Europe. MSc Digital Business Analytics is designed to provide students with competences and the know-how to thrive in dynamic business environments.

Master of Science with a major in Digital Business & Analytics • 1 year, full-time, 450h of class, projects and visits, 60 ECTS credits • Leonard de Vinci School of Management (EMLV) • Paris La Défense Campus • Application deadline: July (applications submitted after july are treated by remaining places) • Programme start: October

digital business analytics 1 328x460 - MSc Digital Business AnalyticsFor more information contact

Zoë Jofeh
International Programmes Manager
Pôle Universitaire Léonard de Vinci
Tel : +33 (0)1 41 16 70 93
international.admission@devinci.fr

Apply now

Download the brochure





General objective

The MSc Digital Business Analytics explores diverse digital business models, analytical frameworks and new tools that shape today's business environment.

It prepares future consultants or managers to become executives and part of the international community in this digital world.

The course prepares students for career opportunities on the international scene in the field of digital business consulting, e-commerce, value chain management, digital ventures and business analytics.

Learning outcomes

Students will be able to make decisions in dynamic environments. They will know how to:

  • Analyse organizations and enhance them with digital transformation
  •  Identify and use applied research techniques to solve complex problems with high levels of uncertainty
  •  Develop and implement the technology strategy for organizations
  • Inform top management about risks and opportunities based on a data driven approach
  •  Design Key Performance Indicators to follow business strategy implementation and measure performance
  •  Organize procurement, vendor and supply chain management
  •  Optimize business operations based on advanced business analytics
  •  Evaluate and improve digital commerce strategy
  • Analyse, propose and estimate the value of digital business ventures
  • Manage global projects
  •  Speak several languages
  •  Master communication techniques
  •  Carryout a research project – Dissertation
  •  Propose solutions in the core business areas of international
  •  Use digital tools in international

Blended Learning

The programme combines theory and practice to develop applied research skills needed to win in the digital age.

Students are exposed to real life business scenarios which equip them with core professional skills.

Faculty and staff consist of both international research professors and business professionals.





Programme overview

Participants will learn to master business analysis, advanced techniques and digital tools that will give them a competitive advantage in today's and tomorrow’s business world.

The programme explores diverse digital business models, analytical frameworks and new tools that shape today's business environment.

Apply now


Semester 1

DIGITAL BUSINESS

Digital Economy
Law, Ethics & New Technologies
Current and Emerging Trends in Digitization
Data Management & Statistical Methods

BUSINESS TRANSFORMATION

Social Networks in Human Resources & Recruiting
Change Management and Digital Transformation
Gamification for Recruitment and People Analytics
Online Reputation & Crisis Management

BUSINESS ANALYTICS

SEO, Digital Advertising and Marketing Analytics
Demand Generation for E-commerce & Omnichannel Execution
Fintech, Financial Engineering and Banking Innovations
UX Design and Online Experiments

FRENCH AS A FOREIGN LANGUAGE

CAREER DEVELOPMENT

Semester 2

VALUE CHAIN MANAGEMENT

Operations Management
Simulation and Optimization
Applied Management Science
Internet of Things, Digitalization and Automation

BUSINESS GAME

RESEARCH METHODS

VISITS TO INTERNATIONAL FIRMS & FRENCH TECH

DISSERTATION OR INTERNSHIP

Career opportunities

The MSc Digital Business Analytics programme offers a wide range of opportunities for employment.

MSc students may aspire to leading roles such as:

  • Digital Commerce Strategist
  •  Senior Business Analyst
  •  Web Analyst and Marketer
  •  Digital Business Consultant
  •  Value Chain Manager
  •  E-Commerce Sales Manager
  •  Digital Transformation Lead
  •  M&A and E-Business Analyst
  •  Digital Financial Economist
  •  Senior Community Manager
  •  Digital Market Researcher
  •  Manager of Digital Products
  •  Business Analytics Manager
  •  Digital Marketing & Media Lead
  •  Head of Digital Operations
  •  Digital Talent Officer
  •  Demand Generation Lead
  •  Digital Transformation Consultant





How to apply

We offer an excellent work environment with state-of-the-art facilities in the heart of the largest financial district in Europe, Paris-la Défense.

From day one, when the International Relations Department meets you at the airport and helps you settling in Paris, you will get support from administrative and academic staff to make your learning experience in Paris really amazing!

Apply now


Duration

One year, full-time programme

INTAKE :  October 
TUITION FEES : 9 500 € per year
Number of places : 35

Entry requirements

Applicants must have an International Bachelor Degree (240 ECTS or equivalent).

English test IELTS 6.0 or equivalent requested

Interview (either face-to-face or at distance)

Apply now

For more information contact

Zoë Jofeh
International Programmes Manager
Pôle Universitaire Léonard de Vinci
Tel : +33 (0)1 41 16 70 93
international.admission@devinci.fr



Programmes

International Contacts


Alain Ouvrieu

Director of the International Relations Department

+ 33 1 41 16 72 50
Alain Ouvrieu LinkedinAlain Ouvrieu e-mail

Alice Eyraud

Incoming Exchange Students / Erasmus+ Coordinator

+33 1 41 16 72 51
Linkedin e-mail

Sandrine Mutaliph

Outgoing Exchange Students Coordinator

+33 1 41 16 72 90
Linkedin e-mail

 

Li Zheng

Outgoing Exchange Students Coordinator

+33 1 41 16 72 48
Linkedin e-mail

 


Follow on instagram !
Contact us
Apply now

Need information ?

Contact us and we will help you